Japanese auto major Honda has its feet firmly entrenched in the Indian two wheeler market, thanks to a wave of scooterisation. The second biggest two wheeler company in India, Honda Motorcycle and Scooter India (HMSI), commands a fifty-seven per cent share in fast growing domestic scooter market. Minoru Kato, President & chief executive officer at HMSI, tells Ajay Modi and T E Narasimhan that semi-urban markets will bring the next phase of growth in India. Kato raises concerns around rising road congestion in cities and non adherence to safe driving rules.
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