Saregama on Wednesday announced a global deal with Facebook, to license its music for video and other social experiences across Facebook and Instagram. With this partnership, users will soon be able to use Saregama’s music on videos, stories (via music stickers) and other creative content on Facebook and Instagram. Moreover, Facebook users will also be able to add songs to their profile.
Saregama is India’s oldest music label with a music catalogue of over 100,000 songs across different genres, including film songs, devotional music, ghazals and indipop in more than 25 languages.
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