YouthKiAwaaz is a completely crowd-sourced digital media company which aims to break the top-down, one-way approach of traditional media, making news creation and dissemination a collaborative/community led model.
KA platform is a smorgasbord of personal stories, issue-centric writing and rights based interventions. The website receives over a million readers a month, and has contributions from over 30,000 writers from across India and the world, company claims.
Anshul Tewari, founder, YouthKiAwaaz commented that in the last one year has seen a sudden rise in digital news and opinion platforms. With millions of dollars pouring into new startups, the growth is phenomenal.
However, similar to traditional media, digital media too seems to be veering away from being people-focused. YKA on the other hand is a completely people driven digital media platform. The capital will be invested in expanding the team, tech and business model, he said.
Ritu Kapur, Co-Founder, The Quint, will join the board of the YouthKiAwaaz parent - YKA Media Private Limited. BMR Advisors acted as transaction advisors to Quintillion Media. Novistra Capital acted as transaction advisors to Youth Ki Awaaz.