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Mid-sized IT firm Mindtree today said it has been selected as a strategic digital partner by ING Vysya for driving the next-generation mobility program at the private sector bank.
As part of the programme, Mindtree will help ING Vysya deliver multi-channel and multi-platform banking experience to its customers, it said in a statement.
It will also create a digital roadmap designed to help the bank penetrate untapped markets with a simple yet differentiated service, it added.
The first phase of the engagement saw Mindtree conceptualize, design and develop a retail banking hybrid mobile application to drive efficiency and engagement across multiple channels including Android, Windows, BlackBerry, J2ME and website-based platforms.
This application provides a comprehensive retail banking experience to customers and brings features like multi-balance meter, shopping and deals, gift cards and cheque scan.
"Our digital roadmap will help us level the playing field with our larger competitors by creating innovative and path breaking solutions for our customers," ING Vysya CIO Aniruddha Paul said.
ING Vysya sees large opportunities in developing these kind of applications for the rest of the business, he added.
"ING Vysya has been our strategic client for over nine years. It is imperative for banks to have a well thought digital strategy blueprint to enable rapid go-to-market and also provide superior customer experience," Mindtree Senior Vice President and Head of Banking Financial Services and Insurance Gaurav Johri said.
