Business Standard

Wednesday, December 25, 2024 | 12:52 PM ISTEN Hindi

Notification Icon
userprofile IconSearch

Baba Ramdev: Desi 'WhatsApp' now; apparel, swadeshi food chain next?

Kimbho adds to an ever-expanding array of products from Patanjali

Baba Ramdev
Premium

Baba Ramdev

Saritha Rai | Bloomberg
After hastily withdrawing their new messaging app amid glaring security flaws, an Indian billionaire and his penurious yoga guru partner are about to have another go at it.

Acharya Balkrishna, who collaborated with celebrity yogi Baba Ramdev to build an Indian consumer goods empire, plans a formal release of the Kimbho messenger app within weeks as he tries to create a challenger to Facebook Inc’s dominant WhatsApp. But first he has to fix it.

“We pledge not to launch the app until a team of expert hackers and security specialists plug all the security and privacy loopholes,” Balkrishna said in

What you get on BS Premium?

  • Unlock 30+ premium stories daily hand-picked by our editors, across devices on browser and app.
  • Pick your 5 favourite companies, get a daily email with all news updates on them.
  • Full access to our intuitive epaper - clip, save, share articles from any device; newspaper archives from 2006.
  • Preferential invites to Business Standard events.
  • Curated newsletters on markets, personal finance, policy & politics, start-ups, technology, and more.
VIEW ALL FAQs

Need More Information - write to us at assist@bsmail.in