Cannes Lions 2018: India clinches two Grand Prix trophies

Savlon's chalk-style soap sticks had won at the Cannes Lions last year, giving it an automatic entry into the creative effectiveness category this year

The curtains came down on the 65th edition of the Cannes Lions Festival of Creativity on Friday with India walking home with two Grand Prix trophies.
 
This is the first time the Indian contingent achieved such a feat at the global show, considered the Oscars of advertising.
 
While the first Grand Prix came on Monday for TBWA India's ‘Blink to Speak’ in health care, the second one came on Friday in creative effectiveness for Ogilvy India's work for Savlon called ‘Healthy Hands Chalk Sticks.’
 
Savlon's chalk-style soap sticks had won at the Cannes Lions last year, giving