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"India needs more skilled people. It's more convenient for us to manufacture such products in Japan since we have more than 80 years of experience (in manufacturing sophisticated instruments)," said Hide Harada, managing officer of IT products business division, Panasonic Corp.
Given India's demographic advantage, as half of its population is below 25 years, the country had identified skill development as a key area of focus. However, according to the Economic Survey report 2014-15, India's efforts so far have failed to match the requirement. The report also underlines the need for faster intervention by the authorities to address the issue.
According to Harada, the demand for skilled people will rise, as the demand for such products grows over the years. "The need for know-how will grow, as higher demand for such products will lead to the realisation among corporations and the government that importing is no more a viable option," he says.
Panasonic, which is a global market leader in rugged and semi-rugged mobile devices with a 46 per cent share in 2014, is increasing its portfolio in India too. It launched two Toughpads and a Toughbook on Wednesday targeted towards institutional buyers in the defense, security, manufacturing and logistics sectors.
Gunjan Sachdev, general manager and national business head of Panasonic India's systems solution division, feels the consumer mindset in the country is changing and corporations and the government are gradually acknowledging the need for developing high-end technology devices. The rugged and semi-rugged devices market in India is very small. Last year, only about 12,000 devices worth Rs 120 crore were sold in the country.
Panasonic India currently imports Toughpads from Japan and Toughbooks from Taiwan. "India is just one per cent of our 740,000 units of global sales last year. However, with the slow transition that we observe among the government and private authorities alike, we aim to sell 100,000 units by 2018," Harada said.
