Twitter CEO Jack Dorsey on Thursday said that the microblogging platform would stop all political advertising globally, becoming the first mainstream social media company to do so.
In a series of tweets, Dorsey explained the reasons for the decision. Saying that internet advertising was “incredibly powerful” and effective for commercial advertisers, it posed “significant risks to politics, where it can be used to influence votes to affect the lives of millions”.
Political ads on social media platforms have been a growing cause for concern globally, especially since reports of foreign interference in the 2016 US Presidential elections surfaced.
In a series of tweets, Dorsey explained the reasons for the decision. Saying that internet advertising was “incredibly powerful” and effective for commercial advertisers, it posed “significant risks to politics, where it can be used to influence votes to affect the lives of millions”.
Political ads on social media platforms have been a growing cause for concern globally, especially since reports of foreign interference in the 2016 US Presidential elections surfaced.