Video-on-demand service Viu owned by Vuclip and PCCW will be turning producer through its partnership with Phantom Films. In a bid to strengthen its original content portfolio, the platform is all set to take its plunge into Bollywood with its first release High Jack. Viu has teamed up with Phantom films to produce the upcoming movie directed by Akash Khurana slated to hit the cinemas on April 20.
The move by Viu bucks the trend in the industry. Currently, the movement of content is from theatrical to digital which means film producers are flocking the OTT platforms to get more