India Inc waits for dust to settle before firming up farm strategies

The final of a two-part series looks at why investment is unlikely to be forthcoming until industry sees the new ground reality

Corporate India, while generally welcoming the three Ordinances that seek to free agriculture marketing, is waiting for the dust to settle before recalibrating strategies for the changed environment.

As S Sivakumar, group head, agri and IT businesses at ITC, one of the biggest companies in the agriculture space, puts it, investment might take time to start as many issues need to settle down first but it will happen once companies start seeing value in the new environment.

“I think lot of people will wait for how things get executed on the ground before they start putting their money into various