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'Congress eyeing Microsoft tech to reach out to rural masses'

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Press Trust of India Bangalore

Congress is considering to use Microsoft display technologies to interact with rural masses from its headquarters in Delhi, a top official of the software giant's Indian entity said today.

"...The Congress party is imagining how to use these kinds of displays with rural, semi-literate or illiterate environment", Microsoft Corporation (India) Chairman Ravi Venkatesan said in the CII organised Sixth India Innovation summit here.

The company's display technologies enable projection on any surface including walls, tabletops and windows, he said.

"They (Congress party) are very interested in grass-roots engagements to get illiterate and semi-literate villagers to interact with party headquarters," he said.
    
Venkatesan said with such a technology (which does not need servers but requires cameras), "any surface can be made into a display.... You can project on a wall. Use the wall itself..."

 

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First Published: Jun 17 2010 | 6:53 PM IST

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