CCI to launch study into film distribution, examine OTT impact on releases

CCI acknowledges that if two blockbusters are released together, they might not get a lot of business

The Competition Commission of India (CCI) is planning to launch a study into film distribution to understand whether some of the current practices being followed are indeed anti-competitive, such as collaborations between producers, distributors, and exhibitors deciding upon film release dates. The antitrust regulator will also study the impact over-the-top platforms have had on film distribution. 

The CCI has received complaints from exhibitors that distributors are not supplying movies. Some distributors have told CCI that producers are not releasing films to them since they wish to stagger their release. At the same time, CCI has received a complaint that the three