With the India-Australia economic cooperation and trade agreement (ECTA) set to kick in from January, the government is now pushing exporters to work out a strategy to utilise and reap the benefits of the trade deal.
There is a need to go beyond the usual buyer-seller meets and get more aggressive towards selling products in the Australian market, people aware of the matter told Business Standard.
“The government signed a trade deal with Australia, but going ahead, the FTA (free-trade agreement) utilisation will be the key that will depend on exporters and importers. The commerce department has been doing outreach