In the face of growing competition in the broadcasting sector, the government today announced that Rs 1,540 crore will be invested in the next two years for modernisation of Doordarshan and All India Radio through digitalisation.
The Cabinet Committee on Infrastructure (CCI) today approved proposals of the Ministry of Broadcasting regarding the 11th Plan scheme of Doordarshan and AIR for digitalisation of transmitters, studio connectivity and network.
"This process of digitalisation of both Doordarshan and Akashvani (AIR) will enable the most vulnerable section of our people in the remotest of the remote areas to receive higher quality of AIR and Doordarshan signals," Information and Broadcasting Minister Ambika Soni told reporters after a CCI meeting here.
Soni said in the 11th Plan, Rs 620 crore has been earmarked for digitalisation of DD, while for AIR it is pegged at Rs 920 crore.
In the case of Doordarshan, the programme will enable people to have a wider choice of channels, instead of eight channels and it could be extended to 10 channels and also get high definition TV, she added.
Underlining the need for digitalisation of AIR, Soni said, "With the proposed FM phase III policy, the FM would provide serious challenge to Akashvani services."
She said after the approval of the FM III policy, private radio stations will start covering towns of population of over one lakh.
"Therefore, it is imperative that digitalisation of AIR network should take place as much as possible in the 11th Plan," Soni said.
For AIR, the scheme will involve replacement of MW transmitters by digital transmitters, digitalisation of studio/networking, new proposal for regional archives and up-gradation of central archives digitalisation archiving facilities and news room automation among others.
Under the scheme, Doordarshan will involve 40 digital terrestrial transmitters (DTTs), networking of DTT through satellite, digitalisation of archiving facilities, news room automation system, e-governance and IT scheme.
