The Department for Promotion of Industry and Internal Trade (DPIIT) has called e-commerce majors, including Amazon, Flipkart, Snapdeal and Paytm, for a meeting on Wednesday to discuss the ‘displaying origin of the product’ on these platforms, as anti-China sentiment picks up in the country.
This follows the Government e-Marketplace (GeM) platform making it mandatory for its listed sellers to specify the country of origin while registering all new products on the portal.
The border stand-off between India and China has sparked a campaign here that is gaining momentum to boycott Chinese products.The meeting is being organised on a video conferencing