How Covid-19 made kirana stores adopt tech, innovation and online platforms

According to the survey, 20 per cent of the kirana store owners across metros and non-metros have started leveraging online platforms to get a steady supply of goods and assistance in deliveries

Kirana stores are emerging as the hub that helps maintain regular supply of essentials as cities struggle to get back to their normal rhythm and many such neighbourhood stores are considering greater technology adoption, according to a report.

The report is based on a survey by consultancy firm EY that gathered insights through 27 qualitative interviews across 12 cities in India, 5 metros and 7 non-metros with participants who represent small and big kirana across a diverse socio-economic background.

Stating that there is a renewed trust in hyper-local communities, EY's latest report 'Sentiments of India Pulse of the country, Kiranas'