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Hyperbole To Extol A Product Acceptable

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BUSINESS STANDARD

The Monopolies and Restri-ctive Trade Practices (MRTP) Commission has dismissed the application of Agro Tech Foods, manufacturers of Sundrop sunflower oil, seeking an injunction against the claim of Marico Industries that its New Sweekar brand of oil was the best.

Marico had claimed in advertisements that its brand was the country

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First Published: Aug 12 2002 | 12:00 AM IST

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