Applications for smartphones and tablets can pose "significant" privacy risks for consumers if they aren't aware of how their personal data is used, EU privacy regulators said.
"Although app developers want to provide new and innovative services, the apps may have significant risks to the private life and reputation of users of smart devices if they do not comply with EU data-protection law," the EU's 27 data-protection watchdogs said in a joint opinion, according to a statement on the Irish Data Protection Commissioner's website.
The EU regulators said users "must be in control of their own personal data" and informed how it's used when they download an app.
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EU Justice Commissioner Viviane Reding said earlier this month that U.S.-based technology giants such as Google Inc., Facebook Inc., Apple Inc. and other non-European companies that offer services in the European Union must abide by the bloc's overhauled data-protection rules. Google and Facebook are among several U.S. Internet companies that have faced scrutiny in the EU for possible privacy-rule violations over their use of personal data.