Business Standard

Phone use not price-sensitive: Study

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Thomas K Thomas New Delhi
 All those who thought that low-end fixed-line telephone users called less due to increase in tariffs, check this out.

 For subscribers making 200-250 calls a month, traffic was found to have gone up 18-27 per cent during 1999-2001, even as call charges climbed 25 per cent. In contrast, for high-end subscribers, those who make more than 10,000 calls per month, traffic decreased despite a fall in call rates.

 A study conducted by the economic research unit of the department of telecommunications for 1999-2001 has pointed out that the telephone is a status symbol for low-end users and they make calls irrespective of the charges.

 

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First Published: Jul 31 2003 | 12:00 AM IST

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