Actor Rajinikanth, 68, who first announced his political debut last year, will soon launch a news channel as well as a general entertainment channel in Tamil Nadu.
The development acquires significance since most political parties in Tamil Nadu have a presence on television mainly through news channels, intended to convey their points of view. Some like Sun TV, which is promoted by Kalanithi Maran, grandnephew of the late Dravida Munnetra Kazhagam (DMK) chief Karunanidhi, is now a huge media empire with TV channels, radio stations et al.
The preliminary steps of registering trademarks for the Rajinikanth-promoted channels, particularly the news channel, have