It might have ended the box office drought which has seen three blockbusters flop over the past two months but will the producers and distributors of Brahmastra make any money?
The film, made by Dharma Productions, is Bollywood’s most expensive, costing Rs 410 crore. The country’s largest movie theatre chain, PVR, is elated. It saw average occupancy rates hit 80 per cent at the weekend across 650 screens (compared to around 30 per cent in July-August).
“We have garnered gross box office (includes all taxes) collections of Rs 37.5 crore over the weekend. It will be among the top three