Business Standard

Sunday, January 19, 2025 | 03:18 PM ISTEN Hindi

Notification Icon
userprofile IconSearch

'Intense, talented': Report crowns Radhika Apte as 'queen of OTT'

Former Miss Universe Sushmita Sen who returned to acting as the central protagonist in the Hotstar web series 'Aarya' came second behind Apte

Bollywood Actor Radhika Apte poses for a photo at a shooting location, as she celebrates a working Birthday in Mumbai.
Premium

According to the report, Apte has scored 9 out of 10 in the 'Oomph' rating, the highest among 50-odd OTT ladies

BS Web Team New Delhi
Radhika Apte is the leading star of Indian OTT platforms for her "oomph" and talent, outpacing her peers and competitors to top the Indian Institute of Human Brands' (IIHB) report.
 
The report titled 'OTT Queens--The New Oomph Brigade' covered 50 "leading ladies" on multiple OTT and video streaming platforms. The report surveyed 883 respondents using IIHB’s TIARA research methodology.


Apte scored 9 out of 10 in the "oomph" rating, the highest among the "leading ladies". "The Apte magic has only grown over the past few months. She has the oomph, she has the sex appeal she

What you get on BS Premium?

  • Unlock 30+ premium stories daily hand-picked by our editors, across devices on browser and app.
  • Pick your 5 favourite companies, get a daily email with all news updates on them.
  • Full access to our intuitive epaper - clip, save, share articles from any device; newspaper archives from 2006.
  • Preferential invites to Business Standard events.
  • Curated newsletters on markets, personal finance, policy & politics, start-ups, technology, and more.
VIEW ALL FAQs

Need More Information - write to us at assist@bsmail.in