Footfall in theatres has decreased by 80 million in the US and Canada over the past decade, according to a Fortune.com report.
During this time, China has emerged as Hollywood's major patron. So much so that movies which fail to rake in big box office numbers in the US make up for it in the Chinese market on many occasions, reports Newsweek. For example, Warcraft flopped in the US but made more than half of its $433 million total earnings in China.
During this time, China has emerged as Hollywood's major patron. So much so that movies which fail to rake in big box office numbers in the US make up for it in the Chinese market on many occasions, reports Newsweek. For example, Warcraft flopped in the US but made more than half of its $433 million total earnings in China.
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China's quota system allows 34 imported movies a year to be shown