What are the new fintech trends we can expect in 2018?
B Madhivanan: 2017 was very interesting, it came in the wake of demonetisation and goods and services tax (GST) was introduced in July. Post-demonetisation, a new segment of customers has come to the digital world. The bigger benefit is the role that data has started playing, in monitoring, underwriting, marketing or customer engagement in a more cost-effective way. The year 2018 will see much more action on the front-end part — the confluence of mobile technology, data and consumer journeys. I think this marriage will happen and
B Madhivanan: 2017 was very interesting, it came in the wake of demonetisation and goods and services tax (GST) was introduced in July. Post-demonetisation, a new segment of customers has come to the digital world. The bigger benefit is the role that data has started playing, in monitoring, underwriting, marketing or customer engagement in a more cost-effective way. The year 2018 will see much more action on the front-end part — the confluence of mobile technology, data and consumer journeys. I think this marriage will happen and