The Indian Bank is in talks with the Life Insurance Corporation of India to develop a low cost insurance product for the rural masses. |
On the sidelines of launching the National Project for Financial Inclusion (NPFI) at Pasur village here, K C Chakrabarty, chairman and managing director, Indian Bank, said that a large number of rural population have not yet been covered by insurance as the cost of premium is high and beyond their reach. |
"We have been working for coming up with a cheaper and affordable insurance product for the rural people," he added. |
The product would be sold by the bank through its 673 rural branches. |
Chakrabarty said that almost 80 per cent of the population did not have any access to banking services. To bring the non-banking population under the fold of banks, the Reserve Bank of India launched the NPFI during December 2005, he added. |
As a first step, Mangalam village, in the union territory of Pondicherry, was covered under the project, followed by Pasur village in Coimbatore district in Tamil Nadu. |
The bank has planned to cover all the villages in Pondicherry by mid - March, he added. |