The insurance regulator has said that where an insurer adopts the trade logo of any of its promoting partners, there shall be a prominent disclosure in all the insurance advertisements.
The insurers have been asked to disclose that the trade logo belongs to the particular company and is used by the concerned insurance company.
Insurance Regulatory and Development Authority (Irda) also said that all insurers may consider developing a distinct trade logo of their own.
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The guidelines will come into force with effect from October 1, 2014.