Syndicate Bank launches Project Ananya aimed at digital banking

Syndicate Bank has embarked on a large scale transformation program called "Project Ananya" that focuses on improved customer service and offering latest in digital banking services.

The bank plans to transform 10 per cent of its branches to the new format in the next 6-12 months, it said in a statement. The first Ananya branch was opened by MD and CEO Arun Srivastava.

A completely operational account is available in less than 1 day with no additional visits to the branch and making this one of the fastest account opening processes in the industry. Project Ananya over the next 2 years will upgrade the products, services and digital channels of the Bank to cater to the fast changing customer needs including those of the younger generation, who are more tech-savvy and prefer to do banking online, the bank said.

 

The project is also focused on improving business through enhanced sales and service focus as well as improving the HR policies and practices of the Bank, it said.