Term insurance ownership has risen to 43% from 36% in two years: IPQ Survey

This indicates consumers are now diversifying their insurance holdings and building a holistic portfolio by investing more in life insurance, including term, market-linked and savings plans

Indians are buying more term plans now as term insurance ownership has gone up to 43 per cent from 39 per cent last year, revealed the India Protection Quotient (IPQ) survey 4.

This is despite life insurance ownership remaining unchanged at 78, signifying the fact that consumers are now diversifying their insurance holdings and building a holistic portfolio. The term insurance ownership has gone up from 36 per cent to 43 per cent in two years’ time.

The increase in term insurance ownership is despite life insurers having increased term insurance premiums significantly in the past two years, on the