Business Standard

Americans want local goods, but not willing to pay more

Trump has also been quick to promote US-made goods & released a "Made in America Product Showcase"

Donald Trump
Premium

Donald Trump. Photo: Reuters

Timothy Aeppel | Reuters Harrisburg (Pennsylvania)
Americans say they love US-made goods. They are less enthusiastic, however, about paying a premium for them.

At the AMES Companies Inc factory here, the wheelbarrows coming off the assembly line once every six seconds cost the company more to make in the US than abroad, but US retailers generally will not charge more for them because consumers would balk, AMES President Mark Traylor said. 

A Reuters/Ipsos poll released on Tuesday found 70 per cent of Americans think it is “very important” or “somewhat important” to buy US-made products.

Despite that sentiment, 37 per cent said they would refuse to pay more for

What you get on BS Premium?

  • Unlock 30+ premium stories daily hand-picked by our editors, across devices on browser and app.
  • Pick your 5 favourite companies, get a daily email with all news updates on them.
  • Full access to our intuitive epaper - clip, save, share articles from any device; newspaper archives from 2006.
  • Preferential invites to Business Standard events.
  • Curated newsletters on markets, personal finance, policy & politics, start-ups, technology, and more.
VIEW ALL FAQs

Need More Information - write to us at assist@bsmail.in