Wednesday, March 05, 2025 | 04:08 PM ISTहिंदी में पढें
Business Standard
Notification Icon
userprofile IconSearch

Apple is working on a dedicated chip to power AI on devices

Other semiconductor makers have already introduced dedicated AI chips

Apple is working on a dedicated chip to power AI on devices
Premium

Mark Gurman | Bloomberg
Apple got an early start in artificial intelligence software with the 2011 introduction of Siri, a tool that lets users operate their smartphones with voice commands.

Now the electronics giant is bringing artificial intelligence to chips.

Apple is working on a processor devoted specifically to AI-related tasks, according to a person familiar with the matter. The chip, known internally as the Apple Neural Engine, would improve the way the company’s devices handle tasks that would otherwise require human intelligence — such as facial recognition and speech recognition, said the person, who requested anonymity discussing a product that hasn’t been made public. Apple

What you get on BS Premium?

  • Unlock 30+ premium stories daily hand-picked by our editors, across devices on browser and app.
  • Pick your 5 favourite companies, get a daily email with all news updates on them.
  • Full access to our intuitive epaper - clip, save, share articles from any device; newspaper archives from 2006.
  • Preferential invites to Business Standard events.
  • Curated newsletters on markets, personal finance, policy & politics, start-ups, technology, and more.
VIEW ALL FAQs

Need More Information - write to us at assist@bsmail.in