Business Standard

Australia expects 40,000 Indian fans at ICC T20 World Cup next year

Australia will host both women's and men's T20 World Cup tournaments next year. While the women's event will be held between February and March, the men's tournament will be held in October-November

T20 India
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Australia has announced a $3.4-mn advertisement campaign in India

Aneesh Phadnis Mumbai
Australia expects to receive around 40,000 Indian cricket fans for Twenty20 (T20) world cup tournaments next year, giving a boost to its tourism industry. While tourist arrivals from China (its largest source market) are slowing, visitor numbers from India to Australia continue to grow in double digits.

Tourism Australia Chairman Bob East said the mega cricket event gives them an opportunity to drive demand, strengthen relationship with trade partners and introduce new products. “India is one of the most significant markets for us and we are looking for sustained growth,” he said.

Next year, Australia will host both women’s and men’s world

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