Big tech plays safe, takes repentance tour at World Economic Forum

At the WEF in Davos this week, technology executives struck a conciliatory note in an acknowledgement of a new reality for the world's largest technology companies

Google’s top executive said the search giant would welcome higher taxes. Uber Technologies’s new CEO said it must be more accommodating with regulators. Salesforce.com’s veteran leader Marc Benioff said Silicon Valley has been arrogant and compared Facebook to the tobacco industry.
 
At the World Economic Forum in Davos this week, technology executives struck a conciliatory note in an acknowledgement of a new reality for the world’s largest technology companies. Unlike previous years at the gathering in Switzerland of the global elite, the companies are no longer seen primarily as positive engines of economic growth. Governments, business leaders and the