The great British public are a charitable bunch. But people do not give out their hard-earned cash equally, and they prefer certain charities. A new study I led suggests that a person’s political views and attitudes towards their own country – and whether they voted for or against Brexit – can explain which causes they support.
We asked 1,004 members of a UK nationally representative consumer panel how much they agreed with a range of statements. Some of these statements were aimed at assessing their national identity, such as “If one feels loyal to one’s country, one should