For years, no matter what was happening elsewhere, global companies bet billions upon billions of dollars that China’s consumers would keep spending money.
Now, just when the world economy could use their financial firepower, they are holding back, worried about the country’s slowing growth, a trade war with the United States and rising personal debt.
Zhao Zheng, 26, is among the cost-conscious consumers.
On Thursday, Zhao, a real estate agent, was browsing smartphones made by Xiaomi, a Chinese rival to Apple that prices its handsets at a fraction of what the American tech giant charges for iPhones. He said the success in China