Twitter Inc. aims to start selling blue verification badges for user profiles as soon as next week, part of a plan by new owner Elon Musk to fight fake accounts and squeeze revenue from the company he bought for $44 billion.
The badges will be part of an $8-a-month subscription that could go live as early as Monday, according to people familiar with the plans. Users who already have a blue verification badge will have a multi-month grace period before they will either need to pay for the badge or lose it, said one of the people, who requested anonymity