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Facebook's foray into the dating scene looks like no match for Match

Among Match's not-so-secret weapons is Tinder

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Shelly Hagan | Bloomberg
Match investors appear to have gotten over their Facebook fears.

When the social media giant announced plans in May to launch an in-app dating feature, Match Group Inc. shares fell 22 per cent. That, however, appears to have been just a blip. The stock is up more than 50 per cent since May 1 and has gained 81 per cent for the year.
 
Chief Executive Officer Mandy Ginsberg, who took over the top position in January, isn’t sitting still. She hears the footsteps loud and clear and is keeping a watchful eye on Facebook’s developments.
 
“We’ll have to see what

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