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H&M caught in a 'geopolitical crossfire' between China and Vietnam

Changes by the Swedish retailer to its map on China's order have angered Vietnam consumers who believe they infringed on their country's maritime sovereignty

H&M
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H&M’s Shanghai unit was summoned by two of the city’s regulators to correct mistakes on the image

Bloomberg
Hennes & Mauritz AB’s woes in Asia deepened after a “problematic” map on its website drew the attention of Chinese authorities, with the retailer’s attempts to resolve the matter then angering consumers in Vietnam.
 
H&M’s Shanghai unit was summoned by two of the city’s regulators to correct mistakes on the image, and the firm said it will carry out the rectification, according to the local arm of the Cyberspace Administration of China on Friday. It didn’t elaborate on the corrections that were ordered, and it’s not immediately clear which map on H&M’s website is in question.
 
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