Business Standard

Spending by savings-rich elderly on grandkids boosting Japan's economy

growth in spending was strongest for elderly households with high savings levels

Japan economy, Japan yen, yen, japan currency
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A Japan Yen note is seen in this illustration photo taken | Photo: Reuters

Yuko Takeo | Bloomberg
Mikayo Taguchi loves splurging on her grandkids and children, whether for clothes or sporting goods or family outings. In Japan, that generosity matters -- boosting demand by tens of billions of dollars each year.
 
"Those who are grandmothers and grandfathers often say that you can’t look after your grandchildren unless you have money,” said Taguchi, 60, a resident of Miyazaki prefecture in western Japan.
 
The savings-rich elderly spend about 9.7 trillion yen ($87 billion) a year on their offspring, including adult children who have struggled with lower wages during two decades of sputtering economic growth, according to Hiromichi Shirakawa, a

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