Tiger Woods is back and the fans love it, but will sponsors buy in?

Some brands had already bet on a Tiger Woods comeback, even when it looked unlikely

In the past few weeks, Tiger Woods has made a seemingly improbable comeback on the golf course. But can his image rebound the same way off it?
 
That is the question that brands and advertisers are posing as Woods returns to the Masters on Thursday for the first time since 2015, while playing his best golf in years. The past month has brought swelling television ratings and overcrowded, rowdy galleries for Woods’s PGA Tour appearances. When he finished in a second-place tie at the Valspar Championship in early March — at one point sinking a 44-foot birdie putt that