World's top toymaker to leave China; may shift plants to India, Vietnam

Hasbro is the latest company changing its strategy amid heightened tensions between the US and China

The trade war is changing the landscape of toyland, with Hasbro Inc accelerating plans to shift away from China in favor of new plants in Vietnam and India.

The world’s largest publicly traded toymaker, which has licenses for popular franchises such as “Frozen” and the “Avengers,” said US goods produced in China could drop to about 50 per cent by the end of 2020, from just under two-thirds currently.

“We’re increasingly spreading our footprint and adding new geographies for production globally,” Chief Executive Officer Brian Goldner said on a conference call to discuss second-quarter earnings. “So we feel very good about where