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Answers to last week's The Strategist Quiz (#267)

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Strategist Team New Delhi

 

  1. She was one of Hollywood’s most glamorous silver screen goddesses of the 1930s and 40s, also a mathematician and Inventor who married six times. She worked along with a music composer and came up with the notion that multiple frequencies could be used to send a radio transmission. This concept provided the basis for a globally well known technology company that first commercialised it in 1995. In fact this company is indebted to her for its existence. Name the actress, the company and the technology. 
    Hedy Lamarr. She came up with the notion that multiple frequencies could be used to send a single radio transmission. This was the basis for the CDMA airlink, which Qualcomm first commercialised in 1995. 
     
  2. Which product is named after Forest Mars of the Mars chocolate family and Bruce Murrie, the son of a Hershey company executive?
    M&Ms 
     
  3. What is common to Chessy poofs, Duff Beer and Bertie Botts Every Flavor beans? Name the two attributes that are common to them.
    They were once-fictional products from literature, TV shows and films. They are now available in the real world. 
     
  4. This term has been thought to have first been used in an article published in the March 24, 1986 edition of the Wall Street Journal. However, the term was used prior to it by two women at Hewlett-Packard in 1979. Also Carly Fiorina, HP’s erstwhile CEO and chairperson, used the same term upon becoming CEO and chairperson of the board. What is the term or phrase being referred to here?
    The Glass Ceiling. Katherine Lawrence and Marianne Schreiber, of HP used the term in 1979 to describe how while on the surface there seemed to be a clear path of promotion, in actuality women seemed to hit a point which they seemed unable to progress beyond. 
     
  5. This inventor and founder of a Fortune 500 company filed for a patent in 1890 and received US patent no. 468,258 for one of his inventions in 1892. 78 years after his death in 1984, he was granted an U.S. patent for another invention related to his 1892 invention. Name the person and these two inventions.
    William Painter the inventor of the crown caps for bottles which he received a patent for it in 1892 and in 1984 he was awarded the patent for the bottle cap lifter, now known simply as a ‘bottle opener’. 
     
  6. Whose brands are Mahamantri and Shahzada?
    Finlay’s textile brands now owned by the National Textile Corporation 
     
  7. This 148 year old retail chain's slogan for the last 75 years is “Never Knowingly Undersold”. The government in its home country is inspired by its business model which includes 81,000 partners who own the company and share its profits. Name it.
    The John Lewis chain of Stores, which began its operations in 1864 in the United Kingdom 
     
  8. Name this businessman who is the second largest individual land owner in North America and owns the largest herd of 55,000 plus bisons?
    Ted Turner, the founder of CNN 
     
  9. Kareena Kapoor and John Abraham are brand ambassadors for a particular product range being sold by an 131 year old company. Name it. 
    Kareena Kapoor and John Abraham brand ambassadors for women’s and men’s grooming range of products of Philips India 
     
  10. Identify both the logos and mention why the first logo changed to the second one. 

    Erstwhile Patni computers and iGate technologies. Patni computers merged with iGate technologies.

There was 26 all-correct entry for The Strategist quiz #267. Ankit Kumar from Chandigarh wins Rs 2000. The winner of the cash prize was chosen by drawing lots.

 

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First Published: Aug 27 2012 | 12:12 AM IST

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