Answers to the Strategist quiz (#473)

1. This person was unconventional and an executive in an Oil Company. His first guru was a Russian who brought Sufism to Europe. He used to spend several weeks meditating in India. He helped the Oil Company preempt the oil shocks in the 1970s and De Beers steer clear out of the political situations in South Africa. He invented a management concept or tool which is used widely. Name him and his contribution.
   
   Pierre Wack (1922-1997), the first to develop the use of scenario planning in the private sector at Royal Dutch Shell's London HQ in the 1970s
    
2. Connect a large town in South London whose name is derived originally from Anglo-Saxon meaning the crocus valley, Amazon's phone and tablet devices branded as Fire, Captains of Ships and Aircrafts and what do you arrive at?
   
   The distress signal Mayday. The Mayday button on Amazon's fire devices can be used to seek live help. Mayday got its start as an international distress call in 1923. It was the idea of Frederick Mockford, who was a senior radio officer at Croydon Airport in London
    
3. What is the phrase used to describe situations when media, stock market favourites & top star CXOs who stumble triggering a downward spiral that gets them sacked?
   
   Sudden reputation death syndrome - coined by Fortune magazine
    
4. This brand's campaign originated in England thanks to the French striker who plays for Arsenal in UK. As a fall out of the same it made Rs .8Crores in sales during the IPL &ISL season in India. Name the brand, campaign and describe the incident.
   
   Puma's #choosetricks campaign originated in England where one of its ambassadors, Olivier Giroud, took to the field in mismatched boots
    
5. Whose erstwhile brand campaigns are: "Celebrating Life's moments" and Never Say No to life"?
   
   Raymond
    
6. This is a famous coffee shop that was established in the UK in mid 1650s. A Chemical Club that used to meet here. The founder was also an apothecary. Name the coffee shop and the famous institution that emanated from here.
   
   Tillyard's Coffee House, now called the Oxford Coffee Club thanks to the scientist Robert Boyle. This informal confraternity evolved into the famous Royal Society
    
7. What are these: Bissel, Jacobs, Blomberg, and Schwarzkopff-Eckhardt?
   
   Different bogies. A bogie, in some senses called a truck in North American English, is a chassis or framework carrying wheels attached to a vehicle, serving as a modular sub-assembly of wheels and axles
    
8. If you are driving a "Flash of light" what would it be?
   
   Maruti Suzuki's Baleno. Baleno in Spanish means a flash of light
    
9. For which brand have Paris Hilton, Padma Lakshmi and Kim Karadashian modeled?
   
   Carl's Jr and Hardee's chain of fast food restaurants
    
10. Identify the brand from its logo.
    
    
    
    Ivanka Trump's fashion brand

There were no correct entries to quiz No 473. The winner is based on the first correct entry received.