Brand Sachin needs a few tons |
Nayantara Rai / New Delhi February 04, 2006 |
As Sachin Tendulkar fell to his knees trying in vain to keep out a ball that went on to hit the timber, several questions arose about his future as brand ambassador. While these remain just questions, there is a legion of Tendulkar fans out there balking at any suggestion that his brand value will ever diminish |