ICICI Bank and ITM University, Chhattisgarh, have launched a specialised certificate course in Retail Banking Sales Management to meet the growing demand of pre-skilled human capital by the banking sector. The course, under the banner of the ICICI Bank Sales Academy in collaboration with ITM University, will be conducted on a fully-residential basis at the university campus in Raipur. The course will be of three months’ duration, comprising one month of instructor-led classroom activity at the university campus at Raipur, and two months of internship at branches of ICICI Bank. On successful completion of the campus leg of the course, participants would be absorbed as sales trainees on the rolls of the Bank.