The Strategist biz quiz

Check your business intelligence quotient and win a prize

1. They say this product was earlier used for protection. But the first mention of this product was when it was used by Chinese court judges. Made of transparent quartz, they were the colour of tea. Now, you can't imagine heroes and villains without these. What's the product about?
2. What is known as the "pink pound"?
3. This greatest of Indian industrialists saw an opera in Paris, loosely based on an Indian story, and named his latest business products after the female lead in the play. Who was this businessman, and what is the name of the company and its products?
4. This company was initially supposed to be named after its founders but was changed as the original name suggested interference, which is undesirable in electronic products! Name this famous tech company.
5. Companies setting up a toll-free number have become common these days. What has also become reasonably common is a telephonic scam in which a firm establishes a toll-free number that is just one digit different from a popular number so that it gets money when customers (mis)dial the actual number. What is this practice called?
6. Which widely used word in marketing/brand building has its origin to a Latin word meaning "to turn toward" or "to pay attention"?
7. Ittiam Systems, Bangalore, derives its name from a famous phrase. Which one?
8. What is the origin of the brand name Dabur?
9. Google Inc is making waves these days. Most of us know that a google is a number: one followed by hundred zeros. There is, however, a larger number: a googolplex. What is a googolplex?
10. Nice sofas! Which international brand/product was advertised with this ad? (Hint: A similar ad appeared for a similar category in India)

                   (Click here for the answers to the quiz)

The winner will receive a prize of Rs 2,000. Please send your entries tostrategist@business-standard.com. Entries will not be entertained unless accompanied by your full postal address and a colour photograph in jpg format. Last date for receiving entries: January 19. Business Standard Limited employees and previous winners of the quiz and their families are requested not to participate.