The Strategist biz quiz

Check your business intelligence quotient and win a prize.

1. Arthur Rock was the legendary founder of both Intel and Apple "" what term that is associated with start-ups did he coin?
2. In the second half of the 1990's, why did currency traders often joke "When you've won, you've lost ?"
3. She was born Josephine Esther Mentzer, the daughter of immigrants who lived in a house above her father's hardware store in Corona, a section of Queens in New York City. Later in life she started a company that controls nearly 45 per cent of the market share in that segment in the US. Who are we talking about?
4. This is not an algebra question : When x died destitute in Bristol in 1887, y was taken to Liverpool in Lancashire, England by x's younger brother z, a painter. In Liverpool y discovered the phonograph, a cylinder recording and playing machine and z noticed how puzzled he was to make out where the voice came from. This scene must have been indelibly printed in z's brain, for it was three years after y died that he committed it to canvas and the rest is history. Identify x,y and z.
5. Here's another: x was the best organiser and ran the firm. y took care of the finances and promotional work, and z's responsibility was "producing the show". The three were described as the most unassuming, unprepossessing men one would encounter. Legend has it that a coin decided the order of their names in the firm, and z was named president to compensate for his name being last. Identify x,y and z.
6. C K Prahalad has worked for two companies. One is Indian Pistons. Name the other.
7. What was unique about the purchase of a Gulfstream V business jet by American tycoon Mark Cuban in 1999, for $40 million?
8. Connect Devil Dx, Target, Neon, Queen and Miss India.
9. He runs Qualified Learning Systems, which has clients such as GE and Motorola. Recently he contested elections on on independent ticket from south Delhi. Who is he?
10. Ray Kroc had an unusual way of pinpointing the best locations for setting up new restaurants. How did he go about this and why?
    
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The winner will receive a prize of Rs 2,000. Please send your entries to strategist@business-standard.com. Entries will not be entertained unless accompanied by your full postal address and a colour photograph in jpg format. Last date for receiving entries: May 25. Business Standard Limited employees and previous winners of the quiz and their families are requested not to participate.