The Strategist biz quiz

Check your business intelligence quotient and win a prize.

1. In 1987, this airline saved $40,000 by eliminating one olive from each salad served in first class. Name it.
   
   
2. A professional chemist hired by Standard Oil during World War II, she developed special fuel for airplanes by day, and experimented at night on a product to end lipstick stains on everything "" from coffee cups to the man in one's life. Her offering soon made her a household name. Name her.
   
   
3. The merger of Reliance Industries and Reliance Petroleum Ltd created a mega company worth ....
   
   
4. In 1980, US President Jimmy Carter signed a Loan Guarantee Act to offer a troubled company $1.5 billion in federal support. The guarantees helped the company pull through a severe recession, saving tens of thousands of jobs. Name the company.
   
   
5. Often called the father of value investing, Benjamin Graham's bracingly simple philosophy hinges on three words. What?
   
   
6. Which auto major's headquarters is referred to as the "four-cylinder tower"?
   
   
7. Ben Franklin variety store proprietor Sam Walton feels the heat from discount merchandisers, so he creates one of his own. Walton opens Wal-Mart Discount City in Rogers, Ark, in 1962. That same year, S S Kresge Co launches ... and F W Woolworth starts ... Fill in the blanks.
   
   
8. Superman, the fictional character created by Joe Shuster and Jerry Siegel, first appeared in which comics?
   
   
9. Johnnie Walker Red Label is the largest selling brand of Scotch whisky in the world. Name the largest selling single malt whisky in the world.
   
   
10. Chevrolet : Louis Chevrolet; Ferrari : Enzo Ferrari; Porsche : Ferdinand Porsche; Maserati :
    
                   (Click here to see the answers)

The winner will receive a prize of Rs 2,000. Please send your entries to strategist@business-standard.com. Entries will not be entertained unless accompanied by your full postal address and a colour photograph in jpg format. Last date for receiving entries: June 8. Business Standard Limited employees and previous winners of the quiz and their families are requested not to participate.