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The Strategist Quiz #054

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Gaurav Sri Krishna New Delhi

 

  1. Which company's earliest lines of products were branded R, S and T?.

     
  2. The legendary founder of which company disappears into a retreat for a week with none but a caretaker, working 18 hours a day to read more than a 100 papers authored by his employees on trends, technologies and products that would influence his company's future? He has been doing this for the last 20 years.

     
  3. During the 1920-30s which company sold products under the brand names Baka, Roma and Table?

     
  4. What has been renamed Dong Fang Ocean?

     
  5. Name the technology company that gets its name from the Latin word for play. It is also responsible for launching a photo-sharing website.

     
  6. What is the term for a repository in a newspaper office where miscellaneous material for reference is kept?

     
  7. What were Lop Stops that existed in India about 19 years ago?

     
  8. Who was responsible for manufacturing the perfume "Lata", named after playback singer Lata Mangeshkar?

     
  9. Whose catch line is "Unputdownable"?

     
  10. Which brand gets its name from the Urdu phrase for enlightenment to the soul?

Ten all-correct entries will receive a copy of Ken Robinson's Out of Our Minds, published by Wiley India (books courtesy: Wiley India). One lucky winner will also receive a cheque for Rs 2,000. Please send your entries to strategist@bsmail.in. All entries must carry the full postal address of the contestant. Last date for receiving entries: 9 July. Previous winners, employees of Business Standard and Wiley India and their families are not eligible to participate.

 

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First Published: Jul 08 2008 | 12:00 AM IST

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