Business Standard

The Strategist Quiz (#059)

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Gaurav Sri Krishna New Delhi

 

  1. This Indian brand was named after the Maharaja of Jamnagar and was established in 1948. It was later taken over by the Birla group in 1952. Name the maharaja and the brand.

     

  2. Who set up the Self-Esteem Fund? It serves as an agent of change in young girls’ attitudes about themselves.

     

  3. An athlete in the 1960 Olympics became the first sprinter to take payments covertly for wearing a certain brand of shoes. In fact, he wore one brand for the race and the other while he went up to collect his gold medal. Name the athlete and both the brands.

     

 
  • Name the children’s game and its manufacturer that has replaced cash with a plastic Visa credit card. Players simply insert their fake Visa card into the “LIFEpod”, which then informs you how much money and points you have, as well as dictates your game status and how many spaces you should move.

     

  • This brand was born when the founder saw the plywood on his kitchen table was peeling off due to overexposure to water. The brand name emerged as a result of his focus on kitchen plywood. This brand has also sponsored a lot of sporting events. Name it.  

     

  • Mozart’s 25th symphony was used as a signature tune during the launch of a famous brand in 1986. Name it. It has now become an integral part of the brand.  

     

  • Who owns the brands Tatva, Dadi Ma’s, Pushti and Just Pure? 

     

  • Which brand made its debut in 1994 when it arrived in armoured cars in New York, cable cars in San Francisco, pink Cadillacs in Miami and by helicopters in Los Angeles?  

     

  • Name the shoe brand that was established in Zlin, Czechoslovakia in 1894?  

     

  • Identify this logo.
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    Ten all-correct entries will receive a copy of Glenn Shepard’s How to Manage Problem Employees, published by Wiley India (books courtesy: Wiley India). One lucky winner will also receive a cheque for Rs 2,000. Please send your entries to strategist@bsmail.in.  All entries must carry the full postal address of the contestant. Last date for receiving entries: 13 August. Previous winners, employees of Business Standard and Wiley India and their families are not eligible to participate.

     

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    First Published: Aug 12 2008 | 12:00 AM IST

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