Business Standard

The Strategist quiz

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Gaurav Sri Krishna New Delhi
  1. Identify this company that was set up in 1913 by a bookkeeper, a lawyer, a miner and a purveyor of wood and coal. Today, it has grown into a worldwide manufacturer and marketer of consumer products.

  2. Before it became a part of Hindustan Lever, which two-wheeler manufacturer did Brooke Bond India take over in the early 1980s?

  3. Who developed the concept of the 4Ps (product, pricing, promotion and placement) of marketing?

  4. In the wake of growing terrorism and security concerns which company has launched a product that can build explosion-resistant buildings in a fraction of the time unlike the time taken by using traditional construction methods. Name the company and the product.

  5. Name the first computer spreadsheet and the company that introduced it? It was so useful that business and professional people went out and bought the only 8-bit machines on which it could be used.

  6. What are Dirty Laundry, Laughing Stock, Dead Frog and Englishman from Spain?

  7. Tactical Mobile Robots have performed tens of thousands of missions in Iraq and Afghanistan and are credited with saving scores of soldiers' lives. Name the robots and the company that makes them. Over 700 of them are now deployed worldwide.

  8. After graduating with a Master's Degree from North Western in 1914, this person set up a firm by the name Business Research Service. It was the first of its kind. Name the person and the business.

  9. What is the term used to describe the use of modern geolocation wireless and video technologies by parents to constantly track the activities of a child?

  10. The founders of this business group, started in the 1920s, were moneylenders in Myanmar (then Burma). Name the business group.

                               (Click here to see Answers)
 

The winner will receive a prize of Rs 2,000. Please send your entries to strategist@business-standard.com. Entries will not be entertained unless accompanied by your full postal address. Last date for receiving entries: November 15. Business Standard Limited employees and previous winners of the quiz and their families are not eligible to participate.

 

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First Published: Nov 14 2006 | 12:00 AM IST

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